Brands and Products Awards

a) Best new non-alcoholic beverage

b) Best new functional food or drink

c) Best newcomer brand or business

d) Best new Halal food

e) Best new baked or confectionery product

f) Best new frozen or chilled food  

g) Best new fast food product or innovation

These Awards recognize the outstanding success of a new food or drink item/brand over the past year. Each of these Awards will be presented to an organization or company that has shown innovation and excellence in the development, marketing and launch of a new product or brand. Entries can be from a new launch to a re-launch of an established product.  Within the submission, judges will be looking for evidence of:

• Overview of the brand or product
• Business strategy and positioning of the product within the marketplace
• Demonstration of innovation and creativity of the product
• Evidence of successful marketing, sales and PR communication programmes
• Financial and sales performance against expectations 
• Client and brand retention and satisfaction
• Third-party client and stakeholder feedback

SEE HOW TO ENTER