AN INTRODUCTION Rice is one of the staple food products consumed by a large part of the world, approximately 95% of total human population on daily basis. Seizing the opportunity, we, Aarush Agro Industries have stepped into the food industry to offer the most delectable assortment of variety of rice. Maintaining a reputation in this cut-throat competition is not an easy task. But, by offering a qualitative assortment of food products like Non Basmati Rice, White Basmati Rice, Steam Basmati Rice, Parboiled Basmati Ric, Short Grain Indian Basmati Rice, Parboiled Basmati Rice, etc., we have made it possible for ourselves to make our way to our customer's hearts as a trustworthy manufacturer of the aforesaid and more food products. Guided by Mr. Ankit Gupta; we are touching heights of success. Also, the modern marketing strategies that we follow have helped us earn an annual turnover of INR 100 Crores in the last financial year.