For many, including me, the monthly shopping at the supermarket would not be complete without buying different kinds of oils. This time, while picking up gingelly oil, I suggested my sister to try a different brand. Though slightly reluctant to change her usual brand, she nodded and took a bottle of this Kozhikode-based brand, a relatively new entrant to the South Kerala market. Some days later, my sister, who is in her late 40s, said the gingelly oil had the same odour that she was so accustomed to during her childhood years. "This is pure and authentic." she vouched for it. * No compromise on quality. That's the sole reason for our suc-cess" This is exactly what Ramesh R G, Chairman and Ambika Ramesh, Managing Director, of the 79-year-old RG Group kept on reiterating when I met them at their residence in Kozhikode to write about the success story of their family-owned business. RG Gingelly Oil is the flagship product of the Group, which was started by the late M Gopalan, father of Ramesh, way back in 1940.