Oriental Food Industries Sdn. Bhd. was established since 1978 in Melaka and is one of the leading snack food and confectionery manufactures in Malaysia. Oriental Food Operates on 5 pieces of land spanning more than 20 acres with factories featuring modern highly automated production lines. Oriental Food exports its products in over 70 countries worldwide, covering all major continents. Generally, Oriental Food products can be divided into 5 broad categories namely snack food, wafer, potato snacks, bakery and biscuit products. Oriental Food has various product brand names, most of which are commercially strong and generating the required sales and profit. To name a few, product brand names like Jacker, Rota, Super Ring and Zess are well-known household brand names in Malaysia and overseas.