21 - 25 FEBRUARY 2021


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Marketing & Publicity Guide

Marketing & Publicity Guide

Working together to create the greatest event  

Congratulations on your decision to exhibit at the world’s biggest annual food & beverage event.
Booking your stand is just the start – setting aside some time to plan and implement a comprehensive Marketing and PR plan will both maximise your return on investment and enhance your experience at the show. 
This marketing and publicity guide outlines the opportunities available to ensure you see the buyers you most want to see at the event.  
Plan your marketing and PR activities 

  • Communicate about your participation at this market-leading event.
  • Raise the profile of your brand and increase visitor footfall to your stand.
  • Achieve extra exposure for product launches or demonstrations.
  • Ensure your press conference or special event is included in the show event calendar distributed to both visitors and media at the event.
  • Increase your customer database and drive traffic to your website.
  • Celebrate your success at the show.  

The Gulfood Marketing & PR campaign is already well underway to support the event, ensuring as many business professionals as possible get to hear about the show.  
Now is your turn to make noise about YOUR participation at the show! 

1. Complimentary Trade Tickets/Promo Codes

2. E-Marketing Activities

3. Gulfood Logo

4. PR & Editorials

5. Press Conference

6. Sponsorship Opportunities

7. Enhanced Internet Listing

8. Official Show Preview - Editorial & Advertising

9. Catalogue Entry

10. Gulfood Innovation Awards

11. Discover Zone – New Product Entry

12. Halal World Food Listing

13. Gulfood Mobile Application

14. Media Centre

15. Catalogue Advertising 

16. Show Daily Advertising 

17. Visitor Registration

18. Official Travel Agent

19. Features & Event Highlights

Upcoming Events by Gulfood