16 - 20 February 2020

Dubai World Trade Centre

Hamdard Laboratories (WAQF) Pakistan

16 - 20 FEBRUARY 2020 DUBAI WORLD TRADE CENTRE

Hamdard Laboratories (WAQF) Pakistan

Hall: Za'abeel 4 Stand: Z4-J45
  • | Yes
  • | Cordials & Syrups
  • | SPREADS, HONEY & JAMS
  • | NON-PROFIT
  • | Sugar-free Products
  • | Philanthropy
  • | HEALTH, WELLNESS & FREE-FROM PRODUCTS
  • | DAIRY
  • | Ethnic Food
  • | Beverages
  • | Alternative Milk Products
  • | BEVERAGES
  • | BABY & CHILDREN'S PRODUCTS
  • | ORGANIC PRODUCTS
  • | HALAL FOOD
  • | Herbal tea
  • | SPECIALTY FOOD
Hamdard Laboratories (WAQF) Pakistan

Hamdard, means “Co Sharer in Suffering”, was started in Delhi in 1906. Shaheed Hakim Mohammed Said, established Hamdard Pakistan in 1948. Since then, Hamdard is a household name in Pakistan.

Hamdard's central structure is based in Karachi, Pakistan, where all the herbal products are manufactured in modern plants. Besides, Hamdard has well equipped factories in other big cities of Pakistan too.

Hamdard has around four hundred and twenty five (425) Herbal Products in the wide category of HERBAL DIETARY SUPPLEMENTS, HERBAL MEDICINES, NATURAL SYRUPS and COSMETIC products etc. Some of them are very popular indeed. But the undisputed best-seller is ‘Rooh Afza’ nothing like it!  This has also been called ‘The Original Red Drink of the East. People of the Indo-Pak Subcontinent will not disagree by this description. Many companies have tried to imitate Rooh Afza but the only thing they’ve succeeded in copying is the red colour! Hamdard can take comfort in the saying that ‘Imitation is the sincerest form of flattery’.

Despite all this ‘flattery’, Rooh Afza stands alone. If any proof were needed, it has won awards a-plenty – including the Brands Icon of Pakistan Award for two times, the Brands of the year Awards for consecutively 10 years and the Consumers’ Choice Award 12 years running. Voice of America, the popular T.V channel of USA, in its survey on the eve of Ramazan 2/3 years back, said that the Ramazan of South Asian Muslims would not be complete without Rooh Afza. Rooh Afza is the top National Brand in its category, known in accordance. Rooh Afza has been winning the Best Export Trophy Award since 1994 to date.  In addition, Rooh Afza, incompliance with Islamic Sharia has acquired ‘Halal Certificate’ and ‘Halal Logo’ and also received ‘License’ from Pakistan Standard & Quality Control Authority. 

Address

Bahria Town Tower
Tariq Road
Karachi
Pakistan
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