MASDAR ALHAYAT FOR FOOD INDUSTRIES LTD is Saudi company engaged in the business of manufacturing and distributing a wide range of consumer packaged goods (CPG) offered under different brand names lead by FONTE Brand. The company's core product mix consists of the following Categories: - Fresh & Frozen Bakery: Fresh Packed Bread, Tortilla Bread, Frozen Bread. - Fresh & Frozen Pastries : All Cake Types, Croissants, Puffs and Maamoul. - Tomato Paste : Available in Tetrapak package The company positions itself as high-quality Food products, by offering a unique bundle of competitive advantages in terms of superior value, variants offered, and innovative distribution to the different channels of the Saudi Markets.