The history of Mixella dates to 2018. The company’s goal was to offer consumers healthy, natural and high-quality dried fruits that would complement traditional Armenian dishes. Having encountered a huge supply of local products in Armenian villages, the founders decided to use this agricultural wealth and work on small-scale production. After several experiments, they developed unique recipes that included dried fruits from various fruits: apricots, peaches, pears and many others. Mixella introduced modern technologies that help preserve the taste and nutritional value of dried fruits. In 2020, Mixella began exporting its products, introducing Armenian dried fruits to the international market. This helped them spread Armenian culture and traditions, as well as conquer new markets. Mixella aims to continue growing, innovating and offering more products, spreading the ideology of healthy food to different parts of the world.