POPSMALAYA LAUNCHES INNOVATIVE ROOM-TEMPERATURE SORBET AT GULFOOD 2025 [Dubai, UAE] – Popsmalaya, a pioneering leader in the freezer pops industry, is excited to unveil its latest innovation—real fruit sorbet that can be enjoyed at room temperature—at Gulfood 2025. Alongside this breakthrough, Popsmalaya introduces its vibrant range of superfruit and tropical freezer pops to consumers across the Middle East and North Africa (MENA) region, setting a new standard in healthy, on-the-go snacks. Committed to quality and innovation, Popsmalaya’s products are crafted from real fruit, free from artificial flavours, food dyes, and common allergens, offering consumers a delicious and wholesome alternative. With eight unique flavours, including both exotic and familiar favourites, these gluten-free freezer pops are perfect for health-conscious consumers seeking convenient and nutritious snack options. “We’ve seen tremendous growth across 27 countries, and we’re excited to bring that momentum to the MENA region. We are actively seeking distribution partners to help us expand our footprint and share the joy of our real, nutritious snacks with consumers here,” said Rose Yasmin Karim, Founder and CEO of Popsmalaya. Popsmalaya invites prospective distributors to explore this exciting opportunity to deliver an unparalleled snacking experience to the growing MENA market. For enquiries and partnership discussions, please contact: yasmin@popsmalaya.com. Visit Popsmalaya’s stand at Gulfood 2025: Stand R-H60, Sheikh Rashid Hall For more information, visit: www.popsmalaya.com