23 Jan 2025
THE MOTHER OF THE FOREST
The video showcases the journey of açaí and heart of palm from the Amazon Rainforest to the final consumer, emphasizing sustainability and the social impact of this production chain. Stunning visuals depict local communities harvesting the fruits using traditional techniques and managing the palm in a way that ensures its natural regeneration.
The transition to the factory highlights the connection between local practices and modern technology, culminating in the products reaching store shelves