Rose Blanche Group proudly announces its distinguished participation at SIAL Paris 2024, the world’s premier international food exhibition, reinforcing its position as a leading ambassador of Tunisian agro-food excellence. This year’s presence marks a significant milestone for the Group, which continues to expand its global reach through innovation, quality, and the promotion of authentic Mediterranean products. During the event, Rose Blanche unveiled a range of innovative new products responding to global market trends and consumer expectations. Among the highlights was the DIARI Couscous Express, a convenient and modern solution offering rapid preparation without compromising the traditional taste and texture that have made DIARI a beloved brand around the world. The Group also presented gluten-free alternatives, specially developed for consumers seeking healthier and more inclusive food options, reflecting Rose Blanche’s commitment to nutrition, diversity, and well-being. The SIAL platform allowed the Group to engage with international buyers, distributors, and strategic partners, showcasing the depth and versatility of its product portfolio — including flagship brands such as DIARI for couscous and semolina, and SPIGA, known for its premium pasta made from high-quality durum wheat. Each product embodies the Group’s dedication to combining traditional Tunisian know-how with advanced industrial processes and strict quality standards. By participating in SIAL Paris 2024, Rose Blanche not only strengthens its visibility on the global stage but also reaffirms its mission to promote Tunisian-made excellence across continents. The Group continues to invest in innovation, sustainable production, and customer-focused solutions to meet evolving international demands. With this year’s successful showcase, Rose Blanche consolidates its leadership in the North African food industry and reinforces its ambition to bring the authentic flavors and craftsmanship of Tunisia to dining tables worldwide.