Łowicz brand contains a family of fruit products. An important and distinctive feature of the brand is that it combines tradition with openness to innovations and adapting its offer to market trends. It has accompanied Polish consumers since 1965 and is valued for its high, proven quality and excellent taste. Łowicz is a modern brand with tradition, which stands out for its Polish origin and roots, unquestionable quality, and affordable price. The wide range of products makes it possible for consumers to find here proposals for all meals during the day: breakfast, lunch, and dinner, as well as more and more popular in-between meals snacking. It is the market leader in jam products and a leading producer in the categories of fruit syrups. Łowicz offers also delicious snacks in a convenient pouch packaging.