Ziad founded Awad Advisory in March 2013, which then renamed as Awad Capital in February 2015. In response to client demand, the firm rapidly grew to offer a diversified range of financial services, operating from the DIFC with a category 4 DFSA licence. Ziad is personally involved in all client engagements with a particular emphasis on connecting the best investment opportunities with the most suitable sources of capital.
From 2007 to 2012, Ziad was a Managing Director with Merrill Lynch in Dubai, then Bank of America Merrill Lynch, where he occupied a number of senior positions including Senior Executive Officer for the DIFC branch, Head of Capital markets and Financing and Head of Investment Banking for Industrials, Energy and Power. He executed numerous advisory assignments, including for TAQA, Lamprell, Dubai Holding, Qatari Diar, ACWA Power, Investment Corporation of Dubai; as a well as a number of financing deals.
From 1994 to 2007, Ziad was with Goldman Sachs in Paris (4 years), then London (9 years) then Dubai. He started his career as a Government bond trader then moved to the debt capital markets where he executed close to half a trillion dollar of bond deals including for the World bank, The Federal Republic of Germany, HBOS, The Republic of Italy, The Kingdom of Belgium, Exportfinans. He was also a board member and Executive Director of MTS Associated Markets, an Electronic Trading company.