The Norwegian Seafood Council (NSC) is a marketing organization for the best seafood in the world, Seafood from Norway. The Norwegian Seafood Council aims to increase the value of Norwegian fishery resources. We do this through market insights, market development, market risk management, and reputation risk management in select markets around the world. Our head office is located in Tromsø, Norway, and we have representatives in Sweden (Stockholm), United Kingdom (London), Germany (Hamburg), France (Paris), Spain (Madrid), Portugal (Lisbon), Italy (Milan), Brazil (Rio de Janeiro), Japan (Tokyo), Thailand (Bangkok), China (Shanghai) and the United States (Boston). In addition, we work to identify opportunities for Norwegian seafood in new and established markets. NSC is the approval authority for Norwegian seafood exporters. The Council also acts as an advisor to the Ministry of Commerce, Industry and Fisheries on matters related to the export and trade of seafood.